CREATIVE DIRECTOR AND FOUNDER
OTHERWHERE DISTRICT STUDIO
Grounded in body politics, embodied epistemology, cultural coding, and emergent thinking systems, my practice is informed by cultural, justice and socio-political structures directing modes of collective perception spanning historical memory, culture, technology and art.
Emerging from the urgency of a world increasingly shaped by transhumanist narratives, my practice engages with the creation of new systems and ways of thinking. At its core is a long-term ambition to rethink, reclaim, and reimagine embodied intelligence and agency beyond algorithmic living. Since completing my MA in Digital Direction at the Royal College of Art, this has taken form as a multisensory convergence of moving image, sound, technology, and space, questioning binary structures across ecosystems. My practice has evolved from fashion into film, technology, curation, and community building because my interest has never been in the medium itself—it has always been in the systems that shape how people think, connect, and experience the world.
I never saw fashion as a destination. It was the first language through which I explored human behaviour, identity, storytelling, and culture. It became the raw material for developing narrative systems, cinematic language, technological experiences, and new forms of collective engagement. What I create is not driven by aesthetics alone. While the work may appear as style on the surface, its real foundation is structural. Beneath every visual expression is a system of relationships, behaviours, rituals, and ideas designed to create meaning and connection.
Fashion was never my future projection; it was the input. The deeper practice has always been about translating lived experience into systems—using film, technology, curation, and community as interconnected tools for shaping culture. Fashion was the most visible and marketable fragment of a far more complex practice. Across every discipline, my work remains consistent: designing systems that foster deep human connection, both physical and digital, where stories are not only expressed but transformed into shared frameworks for learning, participation, and collective growth.
MY STORY
Since an early age, I’ve been preoccupied with what exists beyond legibility—forms of life that exceed borders, thoughts that feel almost impermissible, and sensations that resist articulation. These are not absences, but emergent systems: still forming, not yet named, yet already exerting a quiet, amplified influence on how the world around us is perceived. What draws me is this threshold—where the unthinkable begins to take shape, and where feeling precedes language. It is here that perception becomes unstable, and where new structures of understanding start to surface through technology.
My practice framework is rooted in early encounters with Buddhism and Psychoanalysis, both of which inform a sustained inquiry into consciousness, desire, and the source of the self. These shifts emerge through my use of technology, movement, and cinematic world-building—not as tools, but as actors for perception to be tested and reconfigured.
My work explores the space between creator and subject through a lens of clinical intimacy, using sensory inquiry to reveal the deeper connections between minds and systems. This approach extends into my film practice, where I bring the performer’s mind and body into dialogue through allegorical frameworks. Here, the relationship between nature and technology is not treated as oppositional, but as deeply entangled—opening up new possibilities for embodiment, perception, and coexistence.
In 2023, I transitioned from FashionTech and Business into Digital Direction and Film Production—an intentional evolution that expanded my creative scope. By challenging traditional industry norms with an unconventional approach, I leveraged my foundation in detail, visual storytelling, and strategic thinking to bridge both worlds seamlessly. This shift has allowed me to move beyond surface-level aesthetics, crafting narratives and experiences that explore speculative futures and new ways of co-existing within emerging technological systems.
Backed by a strong portfolio and diverse client work, my practice now sits at the intersection of design, film, and forward-thinking innovation.
MY JOURNEY
MY JOURNEY
APPLIED SKILLS.
Blending creativity with technical expertise, I’ve developed a broad, adaptable skill set across Film, Art and Culture industries, allowing me to lead projects independently and contribute expertise within local and international teams.
01
FILM PRODUCTION
DESIRE, ENGINEERED
Film Producer & Director
OTHERWHERE DISTRICT STUDIO
Through a non-linear structure, it becomes a cinematic study of historical memory inherited across generations, unfolding through moving image, sound, and technological systems.
02
Digital Direction
STILL WATERS RUN DEEP
Researcher & Digital Director
CENTRE POMPIDOU PARIS X IRCAM
An award-winning, psychologist-endorsed exploration of technology and mental health. Discover innovation, insight, and impact tailored for neurodivergent and synesthetic individuals navigating a different kind of reality.
MINE
Creative Technologist & Digital Director
SHOWCASED AT OUTERNET LONDON
& HOLY ART PARIS
Debuting in Tottenham Court for a July 2024 digital exhibition opening, this experimental production explores liberation through movement and dance. It stands as a deeply intimate tribute to women healing from body dysmorphia and the fragmentation of self caused by relentless societal expectations.
IMMERSIVE SYMPHONIC CONCERT
RIEKO MAKITA, PIANIST & COMPOSER
ROYAL COLLEGE OF MUSIC
& WORLDHEARTBEAT MUSIC CENTER
TECHNICIAN & IMMERSIVE DESIGNER
Supported by The School and the Londonium Consort, this collaborative project offered the unique opportunity to design immersive screen-based digital art. Using Blender, Unreal Engine, and Cinema 4D, I crafted an innovative, welcoming environment tailored for a high-profile audience.
WE BELONG IN THE SPACES BETWEEN
COSTUME DESIGNER
TRUMAN BREWERY
Awarded fashion project “We Belong in the Spaces Between” developed at London College of Fashion as part of my BA Graduate Show.
DOINA LEVINTZA
COSTUME DESIGNER & SET DESIGN APPRENTICE
Had the privilege of shadowing Costume Designer Doina Levintza, gaining hands-on insight into the full theatrical design process—from initial moodboarding and costume creation to set design and spatial arrangement with the audience experience in mind.
LENA CRIVEANU
STUDIO PRODUCTION APPRENTICE
Assisted Lena Criveanu in developing brand collections and co-designed Eva & Eden alongside Alitia Banica. This hands-on experience deepened my expertise in the technical fundamentals of fashion—mastering intricate lace work, textures, advanced sewing techniques, and pattern making. I specialize in bridging the gap between creative vision and meticulous technical execution.
04
COMMUNITY Management
ROMANIAN SOCIETY IN LONDON
President
CHAMPIONING ROMANIANS AWAY FROM HOME.
Directed overall operations and served as the primary external representative. Led departmental committees, guided strategic planning using the society's constitution, and developed future operational strategies to ensure sustainable growth.
UAL FOR ALL
Social Event Officer
STANDING UP FOR INCLUSIVITY IN THE ACADEMIC SPACE.
As a Social Event Officer for UAL for All, I spearheaded seasonal events by managing budgets, coordinating venue bookings, and building relationships with speakers, investors, and collaborators. I oversaw full event operations from planning to post-event evaluation, ensuring high-standard delivery and actionable reporting for the team.
06
CREATIVE WRITING
MARIE CLAIRE
FASHION WRITER & SET ASSISTANT
BUCHAREST
Blending editorial vision with on-set execution, I contributed to Marie Claire as both a Creative Writing Intern and Set Assistant. My role involved shaping compelling fashion narratives and articles while managing hands-on shoot operations—from preparing wardrobes and organizing styling rails to ensuring smooth on-set production and supporting the creative team.
RESPUBLICA POLITICS
CULTURE WRITER
LONDON
As a Culture Writer Intern at ResPublica, I leveraged research methods and cross-industry networking—collaborating with global experts in publishing and entertainment to uncover emerging cultural trends. I translated these insights into thought-provoking, high-impact written content, seamlessly adapting my voice to align with the think tank's editorial standards and public policy mission.
UNIQUE STYLE PLATFORM
TREND FORECASTING WRITER & RESEARCHER
LONDON
Operating at the intersection of consumer psychology and market analytics, I helped decode the complex mechanics of trend intelligence. My role combined deep analytical research—examining global drivers, generational shifts, and micro-niche behaviors across 10+ industries—with hands-on editorial execution. Whether managing digital content on the proprietary CMS, translating macro and micro trends into compelling written narratives, or collaborating with the team on FashionTech and Design Week initiatives, I specialized in separating fleeting fads from lasting cultural shifts.
03
Event Curation
CHOREO_GRAPHIC SYSTEMS
Curator & Artist
PRODUCED BY RESTAGE COLLECTIVE
Supported and exhibited by Copeland Park, Peckham’s Creative Quarter, Choreo_Graphic Systems is a three-act, three-day festival exploring justice within a structurally unequal system. Through film, live performance, and critical dialogue, the festival examines feminism from a fresh, transformative perspective.
BRICK LANE GALLERY
Curatorial Intern
SUPPORTING EMERGING INTERNATIONAL ARTISTS & YOUNG TALENT
Collaborated with the gallery team to curate and launch exhibitions highlighting emerging global artists and young contemporary talent.
05
COSTUME DESIGN
Client Portfolio & Industry Expertise
Bringing extensive experience and established relationships from the fashion industry to every project.
Bestseller
MARIE CLAIRE
ARLETTIE PARIS
KATE SPADE NEW YORK
GLASSWORKS LONDON
ADA ZANDITON COUTURE
TOLU COKER
PRECIOUS BOUTIQUE